Production House: Num Films
Client: Bonanza Satrangi
Director: Asad Anees
Producer: Salman Sirhindi
Executive Producer: Umair Nasir Ali
With over 40 years of experience, Bonanza continues its legacy of providing superior fabric, value for money and trendsetting apparel to its consumers. It all began in 1976 when the textile industry had not even flourished to its complete potential, that Bonanza initiated ready-made winter wear, particularly knits for men, women and children. From then on, Bonanza became a prestigious brand and won respect as the master of detail in the realm of ready-made garments manufacturing.
With over 80+ outlets across Pakistan, Bonanza stands as an enormous textile giant today. However, looking at the market potential amongst clothing brands for women, Bonanza furthermore ventured into creating its exclusive women’s clothing line Satrangi in 2012 which has now become a one-stop clothing solution for the women of Pakistan . Thus we became to be known as Bonanza | Satrangi.
The umbrella brand is now clearly divided into two: Bonanza – Men’s Formal Clothing, Knits, and Ethnic Wear; and Satrangi – Women’s Prêt, Unstitched, and Accessories.